Make-A-Wish Foundation of Greater Virginia
Standards For Charity Accountability
Governance
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Board Oversight
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Board Size
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Board Meetings
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Board Compensation
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Conflict of Interest
Measuring Effectiveness
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Effectiveness Policy
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Effectiveness Report
Finances
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Program Expenses
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Fundraising Expenses
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Accumulating Funds
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Audit Report
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Detailed Expense Breakdown
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Accurate Expense Reporting
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Budget Plan
Fundraising & Info
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Truthful Materials
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Annual Report
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Website Disclosures
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Donor Privacy
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Cause Marketing Disclosures
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Complaints
The BBB Wise Giving Alliance requested but did not receive complete information from the organization and is unable to verify the organization's compliance with the following Standard(s) for Charity Accountability: 6
Make-A-Wish Foundation of Greater Virginia meets the remaining 19 Standards for Charity Accountability.
Stated Purpose:
"to create life-changing wishes for children with critical illnesses."
Year, State Incorporated:
1987, VA
Make-A-Wish Foundation of Greater Virginia (MAW Greater Virginia) grants wishes to children with critical illness. MAW Greater Virginia reports that wishes can be transformative for the entire family, providing parents, siblings, and the children with something to look forward to, and joyful to remember. The organization reports granting 168 wishes during the fiscal year ended 2025.
For the year ended August 31, 2025, Make-A-Wish Foundation of Greater Virginia's program expenses were:
| Wish granting | $2,443,705 |
| Total Program Expenses | $2,443,705 |
Chief Executive
Rachael Schrinel, President and Chief Executive Officer
Chair of the Board
Scott Merithew
Chair's Profession / Business Affiliation
Retired
Board Size
16
Paid Staff Size
15
*2024 compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.
Note: Ms. Schrinel became President and Chief Executive Officer in September 2025. Compensation information for her role as President and Chief Executive Officer is not available at this time. Former President and Chief Executive Officer, Sheri Lambert, received $254,630 in compensation in 2024.
Method(s) Used:
Direct mail appeals, Grant proposals, Internet, Direct mail appeals, Planned giving arrangements, Cause-related marketing (affinity credit cards, consumer product sales, etc.), Television
Fundraising costs were 21% of related contributions. (Related contributions, which totaled $3,449,059, are donations received as a result of fundraising activities.)
This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.
The following information is based on Make-A-Wish Foundation of Greater Virginia's audited financial statements for the year ended August 31, 2025.
Source of Funds
| Contributions | $1,586,174 |
| In-kind contributions | $878,031 |
| Special events, net | $524,474 |
| Grants | $460,380 |
| Investment income, net | $64,591 |
| Other income | $1,200 |
| Total Income | $3,514,850 |
Programs: 68% Fundraising: 20% Administrative: 12%
| Total Income | $3,514,850 |
| Total expenses: | $3,588,891 |
| Program expenses | $2,443,705 |
| Fundraising expenses | $718,350 |
| Administrative expenses | $426,836 |
| Other expenses | $0 |
| Income in Excess of Expenses | $-74,041 |
| Beginning Net Assets | $1,782,748 |
| Other Changes In Net Assets | $-431 |
| Ending Net Assets | $1,708,276 |
| Total Liabilities | $436,127 |
| Total Assets | $2,144,403 |
Note 1: In the financial summary above, "other changes in net assets" refers to the disposal of property and equipment.
Note 2: According to MAW Greater Virginia’s audited financial statements for the year ended August 31, 2025, the organization received in-kind contributions of $942,678 in the form of wish-related travel, goods, and services ($851,398), special events ($64,647), other ($16,808), and advertising and media ($9,825).
An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.
This report is not to be used for fundraising or promotional purposes.
